Last edited by Gasida
Monday, July 27, 2020 | History

1 edition of Intercultural public relations found in the catalog.

Intercultural public relations

Lan Ni

Intercultural public relations

theories for managing relationships and conflicts with strategic publics

by Lan Ni

  • 182 Want to read
  • 20 Currently reading

Published .
Written in English

    Subjects:
  • Public relations,
  • Intercultural communication

  • Edition Notes

    Includes bibliographical references and index.

    StatementLan Ni, Qi Wang and Bey-Ling Sha
    ContributionsWang, Qi, 1975 June 8- author, Sha, Bey-Ling, 1970- author
    Classifications
    LC ClassificationsHM1221 .N55 2018
    The Physical Object
    Paginationviii, 329 pages
    Number of Pages329
    ID Numbers
    Open LibraryOL26975209M
    ISBN 101138189219, 1138189227
    ISBN 109781138189218, 9781138189225
    LC Control Number2017060146
    OCLC/WorldCa1019833205

    Intercultural Relations, sometimes called Intercultural Studies, is a relatively new formal field of social sciencestudies. It is a practical, multi-field discipline designed to train its students to understand, communicate, and accomplish specific goals outside their own cultures.[1] Intercultural Relations involves, at a fundamental level, learning how to see oneself and the world through the eyes of another. International and Intercultural Public Relations provides a format for analyzing public relations campaigns and then applies it in 19 case studies written by public relations scholars. This text uses both the case method and an analysis of public relations campaigns to help students learn to apply concepts of planning, research, and.

    Intercultural Communication Theory in Global Settings 51 scholars and professionals are better equipped to understand the com­ plexities of intercultural public Size: 1MB. A past head of the Public Relations Division of the Association for Education in Journalism and Mass Communication, she is the author of more than 50 refereed research papers. She has given numerous professional seminars and presentations on public relations and intercultural communication topics.

    Public Relations. We develop and implement strategic PR campaigns in close partnership with our clients tailored to the target markets abroad. Whether you seek to launch a new product, appeal to a new target audience or strengthen an existing brand, we provide the tools to capture public interest, build relationships, and establish credibility. This “practical contexts” book examines how the overall theoretical framework developed in the theory book can have implications to multiple levels of intercultural public relations practices, from training of practitioners to become more interculturally competent, identifying and understanding publics or stakeholders with different cultural backgrounds and identities, building and maintaining relationships .


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Intercultural public relations by Lan Ni Download PDF EPUB FB2

Book Description. Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical studies of intercultural.

Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical studies of intercultural interactions.

This book follows an intercultural approach, which considers how individuals and entities with dissimilar Cited by: 2. International and Intercultural Public Relations provides a format for analyzing public relations campaigns and then applies it in 19 case studies written by public relations scholars.

This text uses both the case method and an analysis of public relations campaigns to help students learn to apply concepts of planning, research, and international or intercultural communication to the field of public by:   COPY.

Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical studies of intercultural interactions.

This book follows an intercultural approach, which considers how individuals and Cited by: 2. International and Intercultural Public Relations: A Campaign Case Approach on *FREE* shipping on qualifying offers.

International and Intercultural Public Relations: Manufacturer: Alyn & Bacon, Inc, DOI link for Intercultural Public Relations. Intercultural Public Relations book. Theories for Managing Relationships and Conflicts with Strategic Publics.

By Lan Ni, Qi Wang, Bey-Ling Sha. Edition 1st Edition. First Published eBook Published 12 June Pub. location New : Lan Ni, Qi Wang, Bey-Ling Sha. This “practical contexts” book examines how the overall theoretical framework developed in the theory book can Intercultural public relations book implications to multiple levels of intercultural public relations practices, from training of practitioners to become more interculturally competent, identifying and understanding publics or stakeholders with different cultural backgrounds and identities, building and maintaining relationships with these publics.

Books shelved as intercultural-communication: Cultures and Organizations: Software of the Mind by Geert Hofstede, Riding the Waves of Culture: Understand Home My Books. Intercultural Public Relations. HOME; ABOUT US; SERVICES. Public Relations; Marketing; Business Development; NEWS; CONTACT; Services.

Public Relations Marketing Business Development "If I was down to the last dollar of my marketing budget, I would spend it on PR". - Bill Gates. End However, because practitioners must deal with political, economic, legal, etc.

aspects that are unique to particular countries within a larger cultural block, international public relations appear to be more than intercultural public relations.

In designing and implementing. This book reconfigures the field of public relations so that it can better engage with the changing world of the 21st century.

It identifies the virtual absence of contemporary theories that are Author: Dejan Verčič. Even in a world made smaller every day by the Internet and social media, we sometimes experience culture shock when interacting with others.

Fortunately for those who find themselves lost in an unfamiliar culture, help is at hand in the form of Intercultural Relations: Communication, Identity, and n in an easy, accessible style, this manual provides tools/5(7).

International and Intercultural Public Relations provides a format for analyzing public relations campaigns and then applies it in 19 case studies written by public relations scholars. This text uses both the case method and an analysis of public relations campaigns to help students learn to apply concepts of planning, research, and international or intercultural communication to the field of public relations.4/5(2).

The book develops a coherent theoretical framework to unify the theories of public relations and intercultural communication, and within the framework, examines empirical studies of intercultural.

This blog is designed to facilitate discussion about the practice of public relations as it crosses cultural boundaries – whether they be international boundaries or boundaries between mainstream cultural organizations and co-cultural, or minority, audiences.

Stay tuned for more thoughts about intercultural public relations. International Public Relations is one of the growing fields both professionally and academically. This book not only encourages the reader to understand the impact of economic and cultural models in the practice of public relations, but also provides an exclusive insight into the international practice of public relations.

International and Intercultural Public Relations: A Campaign Case Approach uses both the case method and an analysis of public relations campaigns to help students learn to apply concepts of planning, research, and international or intercultural communication to the field of public relations.

It is appropriate for general public relations campaigns courses, as well as those specifically Cited by: Books shelved as intercultural-relationships: The Winner's Kiss by Marie Rutkoski, A Storm of Swords: Blood and Gold by George R.R.

Martin, A Clash of Ki. International and Intercultural Public Relations provides a format for analyzing public relations campaigns and then applies it in 19 case studies written by public relations scholars.

This text uses both the case method and an analysis of public relations campaigns to help students learn to apply concepts of planning, research, and 4/5(2).

Call for Chapter Proposals: Intercultural Public Relations: Realities and Reflections in Practical s: Lan Ni, University of Houston, Qi Wang, Villanova University, Bey-Ling Sha, California State University, Fullerton. Deadline: Ap The editors are pleased to invite submissions for chapter proposals for a forthcoming Routledge book, Intercultural Public Relations.

International PR Challenges Differences in language laws and culture pose serious problems for international public relations 5. Language and Culture Difference Experts in intercultural communications point out that many cultures are “high context” communication societies.Racial harmony and diversity is an integral part of public relations especially in Southeast Asia.

Hu Jintao once commented that “Diversity in the world is a basic characteristic of human society, and also the key condition for a lively and dynami.This book fully met my expectations.

It arrived on time and the book is in very good condition. The content is exactly what I wanted in the book and I recommend it to anyone who wants to teach international public relations or just to know about the subject/5.